
Brand Identity & Visual Systems
Consistency before scale
Brands fail when identity elements are built in isolation. Pazzlo designs brand identity and visual systems that define how a brand looks, sounds, and is applied-so teams stay consistent as the business grows.
Brand identity design
Logo design & logo systems
Brand guidelines & brand books
Colour palettes & typography systems
Visual identity for digital & social
Brand refresh & rebranding
Brand consistency across channels
Brand system updates & rollout


More Identity. More Systems. More Work.

Brand Identity Systems
Brands break when visuals don’t align. We design brand identity systems-logo systems, color palettes, typography, imagery, and brand guidelines-built for advertising, digital platforms, campaigns, social content, and print, so brands stay consistent and scalable.
Rebranding & Brand Refresh
Change creates confusion when handled in pieces. We modernise existing brands while protecting recognition and continuity across current assets.


Digital & SaaS Brand Systems
Brands often break inside products. We design digital-first systems so branding works cleanly across websites, apps, dashboards, and platforms.



















































